Thursday, December 2, 2010

Should Card Companies Bring Holograms Back?

1997 Upper Deck SPx Great Futures
The hologram is a technology used in trading cards primarily in the 90's, but should this card technology be used in trading card design today?

I'm a big fan of any trading card technology used in 90's card design, and holograms add so much to the overall look of basically a piece of cardboard. The obvious mirrored shinny aesthetic is very impressive, but holograms also allow card designers to incorporate multiple images in essentially one spot of that pieces of cardboard we so covet.

I'd certainly like to see holograms back in the hobby, but what do you think? Do you want to see holo's back in the hobby?


  1. Absolutely! Look back at the Denny's cards issued in the mid-90s that featured holograms showing a baseball player's full swing or a pitchers fill pitching motion. That was the coolest thing I'd ever seen on a baseball card to that point, I don't understand why that hasn't been repeated in the 15 years since.

    Even the lenticular technology Sportflics used is capable of upwards of 10 different images, yet the cheapskates at the company actually reduced theirs from 3 images down to only 2 in their last couple of sets.

  2. Yes - In bold face large type

  3. Are you kidding me? This is a no brainer... HELL YEAH!

    That's one of the reasons I love your blog Charles... you're a collector who appreciates 90's technology as much as I do. Keep up the great post!

    btw... my next post will have something from the 90's too

  4. Thanks for your thoughts!!! I agree completely. I would love to see holograms make their way back into modern products.

    @Fuji, Thanks for your kind words Mark. I'm a fan of many of the auto'd relic cards of today, but I really do appreciate the card designs and technologies of the past.