Wednesday, September 1, 2010

Product Preview: 2010 Panini Update

Release Date: Sep 01, 2010
Pack SRP: $2.99/Box SRP: $65.95
Master Configuration: 10 cards, 24 packs, 20 boxes
Direct Configuration: 10 cards, 24 packs, 10 boxes

1 Autograph
2 Memorabilia
22 Highlights
2 Silver
5 Playoff Debut
3 Lakers Legacy
7 Rookie Challenge
1 Prestige Rookie
4 Others


- 111 On-card autographs from the biggest names in basketball including Kobe Bryant and Walt Frazier.

- Lakers Legacy featuring prime jersey swatches from some of the franchise's legendary performers.

- Rookie Duals and Rookie Triples featuring autographs from 2009-10 NBA Rookie of the Year Tyreke Evans.

So what do you think, is this a product that you're interested in checking out? At a price of $65.95 per box, this is certainly a product that has me intrigued. The Panini website states there will be one auto'd and two memorabilia cards per box, but some on-line dealers are claiming five memorabilia and/or autographed cards per box on average. Panini has also stated that there are over 1,000 on-card auto's throughout the entire product including 111 Kobe Bryant on-card auto's. 1,000 may seem like a large number, but that's more like case hit numbers. Even still, 2010 Basketball Update seems like a fun product at a reasonable price point. Is it a 10? No, but it is a nice wrap-up to the 2010 basketball product line. What are your thoughts on Panini's 2010 Panini Update released today?

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