The first installment of "Kicks:" features the ultra rad Reebok Pumps. I love the old school Reebok Pumps from the late 80's and early 90's. It seemed that Nike had every great NBA superstar signed up to the Swoosh, but Reebok had it going on for a while too with spokesman like Dominique "Human Highlight Film Wilkins, Doc Rivers and Shaquille O'neal. Plus, they put together one heck of a cool marketing campaign to go head to head with Nike.
The Pump technology was truly innovative. The air pockets inflated to allow for a highly desired tighter fit. Whether tying ones shoelaces tighter couldn't also accomplish this same feat is another topic entirely and it didn't really matter to consumers weather the air pockets really made that much of a difference or not. Between the cool factor and creative TV commercials like the one to the left, Reebok had found a winner with the Pump.
My favorite Pump sneaker was the original Shaq Attack kicks. Shaq was the hot commodity of the early and mid 90's for sporting apparel giants like Reebok and Starter. You could even get a small pressurized tube of air called the Insta Pump for the Reebok Shaq Attacks. The Insta Pump filled the air pockets automatically. Although the Reebok Shaq Attack line did not sustain the same longevity as the Nike Air Jordans, they were just as hot at their brief pinnacle.
Did anyone have a pair of Reebok Pumps back in the day? If so, how do you think they compare to modern day kicks of today like these Nike Zoom Kobe V's?